Our Insights

Interact contributes to leading circular data centre research

Blog | June 3, 2021

Interact was born from a two-year research project between the University of East London and Techbuyer, which generated an IEEE paper that establis...

Interact contributes to leading circular data centre research

Interact 4-month Roundup

Blog | April 16, 2021

Interact launched on January 12th, 2021 to help data centers optimize their servers' energy consumption and reduce their overall environmental impact. Since the launch, we have been able to present our research at several events, make various amendments to enhance the tool, and provide servic...

Interact 4-month Roundup

Meet Rich Kenny, Managing Director at Interact

Blog | March 3, 2021

Rich Kenny is Managing Director at Interact. He is also Group Sustainability and Research Director at Techbuyer, an influencer for the Northern Intelligence forums, and an expert in leading technical, research and innovation projects. We caught up with Rich to ask how he got into the IT...

Meet Rich Kenny, Managing Director at Interact

Measuring sustainability in data centres: 2021 edition

Blog | Feb. 8, 2021

Power Usage Effectiveness (PUE) is a widely used metric by data centres as a proxy for energy efficiency. Though PUE could indicate the power and cooling infrastructure overhead compared to IT, it does not provide a reliable overall picture of efficiency as it fails to capture IT efficiency and e...

Measuring sustainability in data centres: 2021 edition

How to execute a 5 year strategy on server efficiency

Blog | Feb. 1, 2021

A large managed service provider in Northern England recently carried out a snapshot report on the energy efficiency of their server estate. The initial report gave some interesting data on energy and space savings opportunities...

How to execute a 5 year strategy on server efficiency