Our Insights

Interact and Rich Kenny win big at the Globee IT World Awards

Press Release | June 16, 2021

June is proving to be a big month for Interact. Not only have we been shortlisted as Sustainable Project of the Year for our work with CEDaCI at the CRN awards, our team has managed to scoop a bronze, silver and gold at the Globee IT World Awards out of Silicon Valley. We talk to Director of Stra...

Interact and Rich Kenny win big at the Globee IT World Awards

Interact contributes to leading circular data centre research

Blog | June 3, 2021

Interact was born from a two-year research project between the University of East London and Techbuyer, which generated an IEEE paper that establis...

Interact contributes to leading circular data centre research

Interact 4-month Roundup

Blog | April 16, 2021

Interact launched on January 12th, 2021 to help data centers optimize their servers' energy consumption and reduce their overall environmental impact. Since the launch, we have been able to present our research at several events, make various amendments to enhance the tool, and provide servic...

Interact 4-month Roundup

Meet Rich Kenny, Managing Director at Interact

Blog | March 3, 2021

Rich Kenny is Managing Director at Interact. He is also Group Sustainability and Research Director at Techbuyer, an influencer for the Northern Intelligence forums, and an expert in leading technical, research and innovation projects. We caught up with Rich to ask how he got into the IT...

Meet Rich Kenny, Managing Director at Interact

Measuring sustainability in data centres: 2021 edition

Blog | Feb. 8, 2021

Power Usage Effectiveness (PUE) is a widely used metric by data centres as a proxy for energy efficiency. Though PUE could indicate the power and cooling infrastructure overhead compared to IT, it does not provide a reliable overall picture of efficiency as it fails to capture IT efficiency and e...

Measuring sustainability in data centres: 2021 edition