In part I of this blog series, we explored the embodied and operational power trends of GPUs, observing how their power consumption has scaled over time. Specifically, we noted an approximate x1.4/year (CAGR of 41%) increase in power over the last 4, reflecting the growing computational demands and ...
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Blog | Nov. 21, 2025
Behind every server lies a complex ecosystem of mines, refineries, smelters, and globally stretched supply chains. These processes extract and transform dozens of metals and minerals, many of which are classified as Critical Raw Materials (CRMs) or Rare Earth Elements (REEs). As governments intro...
Blog | Sept. 18, 2025
We have recently integrated GPU power estimation feature in our software to help our clients understand and optimise the energy consumption of their AI accelerated servers. The GPU has become the beating heart of modern artificial intelligence (AI). From powering large language models (LLM) to dr...
Blog | Aug. 4, 2025
The promise of artificial intelligence (AI) is immense. It's poised to revolutionise industries, enhance public services, and drive economic growth, positioning the UK as a global leader in the field. As we race toward this AI-powered future, a critical, and often hidden, environmental challe...
Blog | June 2, 2025
At Interact, we believe in empowering organisations to achieve peak IT performance while championing sustainability. Our partnership with ODC-Noord, a national data center hosting the Dutch Government, exemplifies this commitment. ODC-Noord, with its incredible reputation for reliability and innovat...